E-commerce Rossmann & Shelma cover

E-commerce Rossmann & Shelma

E-commerce Rossmann & Shelma - presentation of Shelma's brand

Rossmann&Shelma collaboration aimed to increase online sales of Shelma products by creating a clear, attractive, and user-friendly product page.

Introduction

To increase the sales of Shelma products in the Rossmann network, it was necessary to create a product page that would contain all the necessary information about Shelma products and encourage customers to place orders. The page needed to stay consistent with Shelma’s visual identity and fully comply with Rossmann’s technical requirements. Key deliverables:

  • Consistency with Shelma's visual identity

  • Customisation to fit the Rossmann online store's specifications

Shelma's product page

Implementation process

The project was executed according to the precise guidelines provided by the client. A significant challenge was implementing a creative design with many unconventional elements. Additionally, the graphic design was adapted to different screen sizes. All product views were implemented based on specific requirements.

Our main task in working on the project was to maximise the utilisation of functionalities and resources that are in line with the technical specifications and compatible with the system. The product page operates quickly and smoothly. Its intuitive structure enables quick purchases of Shelma products. Additionally, the cross-sell and up-sell sections support increasing the order value. Key deliverables:

Shelma landing page mobile view
Shelma mobile wireframes

Summary

The product page presents Shelma products clearly and creatively, combining standard features with an engaging product presentation. The design highlights key features and benefits, ensuring a smooth and intuitive shopping experience that aligns with both Shelma’s brand identity and Rossmann online store standards.

Shelma landing page view
Catherine Sobon Sopchy Software House

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